Top 6 Reasons Why Marketing Must Never Report to Sales
The Negative Outcomes Can Be Significant… A Concerning and Regressive Trend The relationship between marketing and sales in B2B tech startups is a critical factor…
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5 Step Guide to Crafting Your Problem Statement
The Importance of Why B2B Tech Startups Need a Problem Statement… Many B2B tech startups skip the foundational step of defining a clear problem statement,…
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Is Your Car Snooping on You?
The Rise of AI and Snooping Tech in the Automotive Industry… In recent years, the automotive industry has been relentlessly transforming from a reliance on…
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Why AI is Driving a Shift Back to Hardware
From Hardware to Software and Back Again… For the past two decades, the tech industry has been dominated by software and cloud computing, pushing hardware…
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AI Hardware Innovations and the Future
A New Era of Hardware Innovation… The irresistible influence of Artificial Intelligence (AI) is transforming hardware innovations, driving the need for specialised solutions that can…
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Is AI a Force for Good or Surveillance and Control?
Balancing Innovation, Security and Civil Liberties… Artificial Intelligence (AI) is one of the most transformative technologies of our time, holding great potential to improve the…
